1D0-623試験無料問題集（57題）「CIW Social Media Specialist 認定」

出題：1

A startup business is designing fabric patterns for the home fashion industry What kind of platforms will best meet the business' social media marketing needs?

A. Content sharing sites, such as Facebook or MySpace.

B. Photo oriented sites, such as Instagram or Pinterest

C. Professional networking sites, such as Linkedin

D. Microblogging sites, such as Twitter.

正解：B 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：2

A company has a goal of increasing revenue from social media sites by 15% in the next quarter. The know the costs of their paid advertising and internal resources to promote the social media platform. They also have a readily available metric (sales orders) and are collecting data on conversions from failover to lead to sale.
What is the company trying to calculate?

A. Return on engagement

B. Follower sentiment

C. Customer loyalty

D. Return on investment

正解：D 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：3

Why is it important for an organization to use the same name, username and e-mail address across multiple social media platforms?

A. It creates a social character that is engaging the community.

B. It improves brand recognition.

C. So that followers from one platform will automatically become followers on another platform.

D. So that others can manage the accounts when someone leaves.

正解：B 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：4

A company has determined that their typical customer hears about their products from their social media network. Then visits the company Web site and then makes a purchase. What type of conversion attribute model is this?

A. Last social touch

B. Position based

C. Multi source

D. Single source

正解：A 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：5

A large grocery store chain has an print media operation. They publish weekly flyers to be inserted into newspapers. The also frequency send direct mail flyers. How can they best incorporate social media to their advertising mix?

A. Post a link to their corporate Web site.

B. Schedule promotion events at various store locations.

C. Post the weekly coupon flyer as a PDF.

D. Post recipes with coupons for the ingredients.

正解：D 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：6

A mid-sized technical company has an active presence on multiple social media sites. It has a variety of followers who communicate regularly about products and industry information. The company wants to increase the size of its social network in order to increase sales and revenue. The company plans to add paid advertising, as well as leveraging their organic advertising What would help them choose the best platform to achieve their goals?

A. Compare the advertising rates of multiple platforms and choose the least expensive one

B. Identify the most common characteristics of their followers and select the platform that best targets them.

C. Consolidate the multiple platforms, by migrating users into one network.

D. Select the best possible graphic designer to create eye-catching, compelling advertisements.

正解：B 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

1D0-623試験無料問題集「CIW Social Media Specialist 認定」