Marketing-Cloud-Consultant試験無料問題集（157題）「Salesforce Certified Marketing Cloud Consultant 認定」

出題：1

Northern Trail Outfitters (NTO) imports a file daily into Marketing Cloud of customers who have bought a tent from their website. They want to set up month-long welcome Journey which sends emails specific to the purchase such as the type of tent, they average accessories for the tent, and care of the tent at different points throughout the Journey. NTO also reorganizes that due to their .. princes, they have had customers purchase more than one tent within a month.
What type of data should be used in the Decision Splits in their Journey to make sure the choices reflect the correct tent?

A. Salesforce Data

B. Contact Data

C. Journey Data

D. Entry Data

正解：D 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：2

An analytics team wants to get hourly updates on email metrics (send, open, click) to provide timely next best actions to the sales team.
What method should the team use?

A. Send Logs

B. Data views

C. Scheduled Reports

D. Tracking Extracts

正解：B 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：3

Which customers would benefit most from purchasing a Sender Authentication Package (SAP)?

A. A growing consumer brand that expects to send 500,000 emails per month and would like email branding to be consistent with its domain,

B. A customer who wants to share another IP within their account structure and is unconcerned about branding at this time.

C. A nonprofit organization that sends roughly 50,000 newsletter emails per month.

D. A growing retailer that currently leverages Marketing Cloud's MobileConnect and MobilePush.

正解：B 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：4

Northern Trail Outfitters is having their regional supplier conference and wants to allow attendees to request event-specific safety notifications, schedule or room changes, and surprise pop-up sessions.
Which solution should they use?

A. Keyword opt in and SMS Messaging

B. Existing Email Event Notification Subscription

C. Smart Capture and Triggered email messaging

D. CloudPages opt in to Event Journey

正解：A 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：5

Northern Trail Outfitters recently purchased Marketing Cloud to start running cross-channel campaigns. They are looking for guidance on which value to use as the subscriber key.
Which two options should the consultant recommend? (Choose 2 answers)

A. Email

B. Loyalty Program Number

C. CRM ID

D. Mobile Device ID

正解：B,C 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：6

A marketer wants to capture open-ended feedback from customers via SMS and write it to a data extension.
How could MobileConnect be used to accomplish this?

A. Use a vote/survey message template to capture the response.

B. Use an outbound message template with embedded AMPscript to capture the response.

C. Use an info capture message template to capture the response.

D. Use a text-response message template with embedded AMPscript to capture the response.

正解：D 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：7

Northern Trail Outfitters (NTO) wants email subscribers to adopt their app. They are investigating using MobileConnect features since over 90% of their subscribers provide a Mobile Phone Number when registering.
Which three considerations should be made before implementing MobileConnect?
Choose 3 answers

A. NTO would be charged by mobile operators directly for messages.

B. Not all countries are supported by MobileConnect.

C. Opting in for messages can only be done via inbound message.

D. Inbound messaging only works with local Long or Short Codes.

E. Long and Short Codes are not available for all countries.

正解：B,D,E 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：8

Northern Trail Outfitters (NTO) wants to create a relevant audience from a data extension for a daily send campaign. The audience will change from day-to-day. These emails contain a View As Web Page link and NTO wants to ensure this will not be broken when the audience is refreshed daily.
What should be used to segment this audience?

A. Use exclusion lists for the send - excluding those that already were sent the email

B. Use AMPscript inside the email to pull information from a send logging data extension to determine which content displays based on message context

C. Use a SQL Query to filter the audience into a new data extension that is overwritten each day

D. Use SQL Query to filter the audience into a new data extension that is upserted every day

正解：B 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：9

Northern Trail Outfitters is sending Salesforce Triggered Sends using Marketing Cloud Connect. The sends have a status of failed.
What shouifl the consultant do to diagnose tne Issue?

A. Ensure the System User is assigned the Standard User Profile.

B. Change the connection option to Scope by User.

C. Manually clear the OAuth token to refresh the connection.

D. Review Apex Jobs within Set Up in Sales Cloud.

正解：C 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：10

Northern Trail Outfitters (NTO) is launching a new campaign that will collect subscriber information to better target and segment its marketing communciations. NTO wants to target users of its app and social platforms who have not engaged with previous emails in the campaign. If the subscriber opens or clicks after three messages, they will be removed from the campaign.
Which solution should the consultant implement?

A. A Multi-Step journey with Data Extension/Automation entry source

B. A File Drop Automation with User-Initiated Send Definitions

C. A Multi-Step Automation with User-Initiated Send Definitions

D. User-Initiated Send Definitions with Filtered Data Extensions

正解：A 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

Marketing-Cloud-Consultant試験無料問題集「Salesforce Certified Marketing Cloud Consultant 認定」