Pardot-Consultant試験無料問題集（240題）「Salesforce Certified Pardot Consultant 認定」

出題：1

What is important to remember when creating custom prospect fields in Pardot? [Choose one answer]

A. You can only create 50 custom fields in Pardot.

B. The matching field in Salesforce must have the exactly the same name on the lead and contact object in order for Pardot to synch to both objects.

C. Pardot cannot sync with multi picklist in Salesforce

D. Pardot cannot sync with formula fields in Salesforce

正解：B 解答を投票する

出題：2

"LenoxSoft's marketing team wants to track which of their white papers converts the most net new leads so they can write more like it.
What actions should be taken to ensure they can report on the statistics in Salesforce?

A. Create a form to gate each white paper > add completion actions: add to Salesforce campaign and assign to user

B. Upload files to Pardot > create an engagement program with actions: add to Salesforce campaign and assign to user

C. Add custom redirects for each white paper > add completion actions: add to Salesforce campaign and assign to user

D. Enable connected campaigns and campaign member sync > add files to Pardot with completion action:
assign to user

正解：A 解答を投票する

出題：3

Which objects are synched between Pardot and Salesforce? [Choose two answers]

A. Account

B. Order

C. Case

D. Opportunity

正解：A,D 解答を投票する

出題：4

What type of Pardot field should you sync Salesforce Phone field

A. Number

B. Phone

C. Text

D. You can't do this

正解：C 解答を投票する

出題：5

LenoxSoft has purchased a list of prospects and wants to send emails to those prospects in Pardot immediately. What is the correct way to handle this?

A. Have LenoxSoft split their purchased list into multiple sends so as to not affect the IP's reputation.

B. Run a permissions pass on the purchased lists to get permission quickly before sending them a marketing email.

C. Recommend that they must receive explicit permission from those prospects on the purchased list before they can upload that prospect list into Pardot.

D. Recommend that it is okay to send to purchased lists in Pardot.

正解：C 解答を投票する

出題：6

What is true about A/B testing? [Choose two answers]

A. You can disable A/B testing before and after email sent.

B. It is recommended to test at least 5 different elements in your A/B tests.

C. When you turn off A/B testing you will have to choose which version to keep.

D. You can only do A/B testing on list emails.

正解：C,D 解答を投票する

出題：7

Select available Social Media Connectors

A. Twitter

B. CD Linkedln

C. FullContact

D. Facebook

E. AddThis

正解：C,E 解答を投票する

出題：8

LenoxSoft has published a new white paper. When prospects submit a "Request a Download" form, they should receive this white paper in an email. All prospects who receive the email and view the white paper should receive an additional +10 points added to their score.
Which sequence of events would meet their goal?

A. Upload the white paper as a new File > Create a new Form > On Step 4 of the Form Wizard, check the box to "Redirect the prospect instead of showing the form's Thank You Content" and specify the white paper file link > Add Completion Actions "Send autoresponder email" AND
"Adjust score :: +10" to the Form

B. Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template with the Completion Action "On click :: Adjust score :: +10" that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder email"

C. Upload the white paper as a new File > Create a Custom Redirect to the white paper file with the Completion Action "Adjust score :: +10" > Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder email"

D. Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion actions "Send autoresponder email" AND "Adjust score :: +10"

正解：C 解答を投票する

出題：9

LenoxSoft has a large database of leads and contacts in Salesforce. These leads and contacts contain information stored in custom fields. They have not imported these leads or contacts into Pardot or set up any custom fields in Pardot.
What should their first step in Pardot?

A. Import .CSV file containing custom field data into Pardot.

B. Manually create and map custom fields in Pardot.

C. Enable custom field creation via the Salesforce Connector.

D. Import leads and contacts from Salesforce into Pardot.

正解：B 解答を投票する

解説: (GoShiken メンバーにのみ表示されます)

出題：10

Marketing is under pressure to provide their sales team with more leads. A Pardot administrator is looking at the Pipeline Dashboard Report in the B2B Marketing Analytics App and notices an extremely high number of prospects compared to Marketing Qualified Leads (MQLs).
Which two steps should increase the number of qualified leads being passed to sales?
Choose 2 answers

A. Improve prospect data by adding fields to existing forms and making them required.

B. Increase their scoring threshold to give the Sales team the most qualified leads.

C. Improve lead qualification efficiency by using automation rules for prospect assignment.

D. Increase gated content on the website to provide more scoring opportunities.

正解：C,D 解答を投票する

出題：11

LenoxSoft using Pardot Pro is rolling out a new lead generation campaign where prospects register for a trade show on a Pardot-hosted landing page. The consultant suggests creating two versions of the landing page and using a multivariate test, but LenoxSoft is unfamiliar with the feature. What is the primary benefits of using a multivariate test in this campaign?

A. Pardot will automatically populate personalized information of each unique prospect.

B. Pardot will give you content ideas for each landing page.

C. Pardot will automatically send underperforming landing page to recycle bin

D. Pardot will determine which version of the landing page generated most conversions

正解：D 解答を投票する

出題：12

LenoxSoft is setting up a brand new Pardot business unit. They have identified a set of five users in Salesforce who will need to have Administrator roles in Pardot.
What should they do to provide these users access to Pardot?

A. Change each user's profile in Salesforce to the System Administrator role, which will create them as Administrator users in Pardot.

B. Provide each user with a unique activation link to create their own Administrator user records in Pardot.

C. Import the users into Pardot and select the Administrator role on their Pardot user records.

D. Add users to the Marketing Users group from Marketing Setup in Salesforce and map their user profiles to the Administrator roles.

正解：C 解答を投票する

出題：13

"What record page layouts can the Send Engage Email button be added to?

A. Contract

B. User

C. Case

D. Opportunity

正解：D 解答を投票する

出題：14

Which are Actions Available with Salesforce Connector (Choose three)

A. Add to Salesforce campaign

B. Delete a Salesforce task

C. Assign prospect to queue

D. Assign prospect via Salesforce active assignment rule

E. Create a Salesforce event

正解：A,C,D 解答を投票する

出題：15

The LenoxSoft sales team has received an influx of leads from the Product Interest form. Many of the leads are not located in the United States. LenoxSoft only sells to customers in the United States so the sales team has requested that these inbound leads get qualified based on country before being assigned.
How should they ensure only qualified prospects who submit the form are sent to the sales team as new leads?

A. Create an automation rule set to match any with the criteria of Product Interest form completed and Country field equal to United States with an action to assign prospects.

B. Add a completion action to the Product Interest form to assign prospects, then have sales users delete those not in the United States.

C. Create an automation rule set to match all with the criteria of Product Interest form completed and Country field equal to United States with an action to assign prospects.

D. Add a completion action to the Product Interest form to assign prospects only if their Country field is United States.

正解：C 解答を投票する

Pardot-Consultant試験無料問題集「Salesforce Certified Pardot Consultant 認定」